By Katherine Dodds On April 25, 2011 | 0 Comments
EVENTS THIS WEEK: I HAVE IMMUNITY, 65_REDROSES SCREENING & OPT GALA
I Have Immunity Campaign Launches in BC!
#4Eva Campaign continues, VANCOUVER SCREENING of 65_REDROSES WED APRIL 27 7pm at the Ridge in Vancouver. Purchase Tickets here.
Opt Conference featuring "Pillow Talk" and READY FOR PLEASURE GALA
More info on all events below. Check out our video of the McKinley Gresco family's story for the I Have Immunity Campaign.
Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.
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By Jorge On April 18, 2011 | 0 Comments
We are proud to announce the launch of our new television commercial (PSA), created to launch Eva's movement for Organ donation. The PSA, directed by Nimisha Mukerji using footage from her film 65_RedRoses was sponsored by BC Transplant as part of Live Life. Pass it On, BC Transplant's province-wide campaign to promote organ donor registrations.
That ad will also be airing in Ontario thanks to Trillium Gift of Life.
By Jorge On April 18, 2011 | 0 Comments
The Hello Cool World distribution team travelled to Victoria just over a week ago
to promote the educational versions of 65_RedRoses and The Corporation at the BC
Library Conference (April 7-8).
Our distribution coordinator, Jorge, arrived in Victoria on Friday morning, and
after picking up a large bouquet of Fair Trade red roses, he set up a table at the
conference’s trade show. The conference took place at the Victoria Convention
Centre, next to the Empress Hotel, overlooking Victoria’s inner harbour.
The Hello Cool World booth provided information to conference participants about
our distribution campaigns, and informed library executives about how to acquire
educational versions of Hello Cool World’s educational titles for their collections.
Conference participants were eager to know about our films, which gave Jorge a
perfect chance to spread the word about our fair trade distribution practices and
our exciting campaigns!
As the newest member of the the Hello Cool World distribution team, I travelled to Victoria just over a week ago to promote the educational versions of 65_RedRoses and The Corporation at the BC Library Conference (April 7-8).
By Katherine Dodds On April 08, 2011 | 0 Comments
There is so much going on I hardly know where to start... First here's a sneak peek at our new campaign for ImmunizeBC. These have not even been sent to print yet, so this is Hello Cool World insiders first glance at our Zoom ads launching later in April. During the past two months our photographer Nancy Bleck has photographed over 40 real people whose stories will soon be seen on the new ImmunizeBC website. 
And that's not all, April is off and running. First off: Our #4Eva movement for organ donation PSA for BC Transplant is now airing on TV! Watch for news on this campaign soon. You can see it on 65RedRoses.com. And next week LACE is in again for spring, this time we will be at Vancouver Fashion Week. Fashion Week is followed by Organ Donation Week then Immunization Awareness Week, and then there's the Opt Ready For Pleasure Gala -- overlapping with Hot Docs and DOXA where we are community partners on the world premiere of Raw Opium...I'm out of breath... read on!
By Michelle Reid On March 23, 2011 | 1 Comments
The Hello Cool World team finished our last photo and video shoot this weekend for the I Have Immunity campaign. I didn't take any behind-the-scenes photos at the shoot, but here's Bella at our post-shoot outing to The Reef.
We had such a great weekend with all our participants- it was wonderful to work with more real families (some of whom were lovely enough to drive in from Chiliwack and Squamish) and talk to them about health and immunity.
Michelle is a freelance writer and anthropologist with a Master of Public Health from UBC. Her passions are promoting health and building community. She's worked in grassroots community organizations in Vancouver, Victoria and Oceania.
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