Hello Cool World (105)
By Michelle Reid On March 08, 2011 | 0 Comments
is it March already? We've been so busy that the time seems to be flying by. Kat and Bella just returned from a second shoot for the I Have Immunity campaign in Kamloops (to your left, you can see Kat warming up on set!), and I finally got around to giving away our first prize in the I Have Immunity contest: a $50 gift card to Shoppers Drug Mart. Congratulations to our winner Gail, from Lillooet!
We'll be giving away three more $50 gift cards, so if you haven't entered the contest hurry up and fill out our survey, because I'll be doing another draw on Wednesday. Your feedback on our ideas so far is invaluable in helping us create a campaign that works for British Columbians, and we've had some really thoughtful comments so far. If we haven't heard from you yet, we're eager to know what you think!
Michelle is a freelance writer and anthropologist with a Master of Public Health from UBC. Her passions are promoting health and building community. She's worked in grassroots community organizations in Vancouver, Victoria and Oceania.
|
By Michelle Reid On February 27, 2011 | 0 Comments
This past week the Hello Cool World team has been spending a lot of time at Sugar Studios, working with families from around Greater Vancouver on the "I Have Immunity" campaign to promote vaccination for British Columbians. We think the results are going to be amazing, and we were glad to have the opportunity to hear from real people about why vaccination is so important to them.
The first focus of this campaign is the HPV vaccine, which protects against the strains of HPV that cause 70% of cervical cancers. Cervical cancer is the second most common cancer in women under 45, and every year 6000 women in BC are treated for pre-cancerous cervical changes caused by HPV.
By Katherine Dodds On February 13, 2011 | 0 Comments
We did it! We managed to survive our FIRST decade as a company that only takes on work we love and causes we believe in!
Hello Cool World Founder & Creative Director Katherine Dodds with Opt-branded condom - "Ready For Pleasure."
We've been most famous for our work on The Corporation, but on our V-Day B-day as we are flirtingly calling it, we are highlighing a decade of sex work -- sexual health education that is -- but sexy!
Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.
|
By Katherine Dodds On January 19, 2011 | 0 Comments
GOOD BUSINESS 2011! I admit I started 2011 feeling a bit tired — overwork and a family tragedy overshadowed New year's eve, and we began 2011 with a cornucopia of deadlines. But this morning I finally got to the post office to pick up a package that had been sitting in postal limbo while I was out of town. Opening it up I was inspired! A gift from Mark Achbar & Siobhan Flanagan, it is a very cool book called "Business Model Generation". The geek in me crowed with glee. It reminded me what all this busy-ness was for... and how we got here.
The story I like to tell is how seeing Manufacturing Consent, the film about Noam Chomsky & the media that Mark Achbar & Peter Wintonick made in '92, is why I went into media. And working with Mark on his next big film -- The Corporation -- is why I started a company (a tiny corporation that is not publicly traded!) And of course Adbusters was my training in advertising, and Naomi Klein's No Logo inspired me to fight the big brand bullies, but, as with Manufacturing Consent -- my sense was that the power beneath all this corporate media, publicity and advertising could not be left in the hands of only those seeking profit alone.
We bagan our mission to unleash the power of branding to do good.
By Bella Sie On January 07, 2011 | 2 Comments
HelloCoolWorld and 65_RedRoses was recently shouted out by the people at DOCspace. This is great news as we're launching our Fair Trade Distribution system, meaning that profits from all 65_RedRoses sales are going towards the #4Eva Movement for Organ Donation.
DOCspace is giving away three 65_RedRoses DVDs courtesy of Hello Cool World. 65_RedRoses takes an unflinching look into the lives of Eva Markvoort her two online friends who are battling Cystic Fibrosis. The multiple-award-winning doc redefines the traditional scope of documentaries in an electronic age and leaves viewers with a new appreciation of life and the digital world.
Keep reading to find out how to enter!
Bella is the newest addition to Hello Cool World, enlisting for the cause at the end of 2010. A graduate of BCIT's Broadcast Communications for TV program, she's worked in all aspects of production and has a knack for new media & technology.
|
<<First
<Prev
5
6
7
8
9
Next>
Last>>
