We did it! We managed to survive our FIRST decade as a company that only takes on work we love and causes we believe in!
Hello Cool World Founder & Creative Director Katherine Dodds with Opt-branded condom - "Ready For Pleasure."
We've been most famous for our work on The Corporation, but on our V-Day B-day as we are flirtingly calling it, we are highlighing a decade of sex work -- sexual health education that is -- but sexy!
Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.
Hot on the heels of the new campaign (ads on BC buses and on mini posters and cards) we've come from a meeting with the fab folks at Options For Sexual Health (Opt). We've had Opt as a client since our very first days, and some exciting things are being planned.
February 2011 is when Opt turns 50, and we at Hello Cool World turn 10 on Valentine's day of that year. We are heading into a year of collective activities so stay tuned...One thing we are thrilled to announce is that the theme for the entire year is "Ready for Pleasure." Resonating with our own ideas about what we lightheartedly have been calling "pleasure management" we think that there will be much to celebrate in the coming year.
Just as we are about to choose a winner for our LACE contest, we are pleased to announce that in celebration of the new bus ad we created with Options For Sexual Health we are launching a Sexy Summer Kissing Contest! Details on how to enter below.
Our new ad campaign "We've Got a Room For You" is a cheekier take on the bus ad we have created before to advertise the 1-800 SEX SENSE info line. What's more it's on nearly all transit buses in the province! Reflecting our philosophy of 'pleasure management" we are creating an effective alternative to just say no messaging. It's sure to attract attention with a young couple making out in a clinic waiting room (based on a true story set in the BC CDC's STI clinic!)
Opt’s 1 800 SEX SENSE Line, a toll-free in BC phone and email service, is positioned as a great way to hook up with a clinic or ask a burning sexual health question. Check out our Ad! We also made a behind the scenes video about the making of the ad.
"BAS!" is a film about trafficked women in Mumbai. Personally, I really liked this film because it gave a unique view into the individual lives of these women. I particuarly liked how the film doesn't shy away from talking about the things that are wrong with the system of transition as well, such as the fact that many of these women have to be married off at the end. The film is beautifully shot, and reveals some interesting facets of the lives of these women in transition.
David Ng is a Hello Cool World veteran with experience going back a decade. David first worked with us when he was just 14 years old as a participant in the youth advisory group for the sexual health education program Condomania. Now an accomplished videographer passionate about the issues of gender and power, he is currently on sabbatical in South Africa while he pursues a Masters in Gender Studies with a focus on international development.
We spoke to Mysha Dewar-McClelland from WAVAW about being a community partner at DOXA this year. One of the reasons WAVAW supports DOXA is because the film festival showcases stories and messages that aren't necessarily mainstream news, and need to be told. Here is more of what Mysha had to say:
To buy tickets to "BAS! Beyond the Red Light" and "Sin By Silence" visit DOXA
Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.
David Ng is a Hello Cool World veteran with experience going back a decade. David first worked with us when he was just 14 years old as a participant in the youth advisory group for the sexual health education program Condomania. Now an accomplished videographer passionate about the issues of gender and power, he is currently on sabbatical in South Africa while he pursues a Masters in Gender Studies with a focus on international development.
