HIV AIDS (8)
By Katherine Dodds On March 11, 2013 | 0 Comments
Welcome Wagon + Announcement
From Guest Blogger Maria Martin
Hi everyone!
My name is Maria Martin and I am a new intern at Hello Cool World
headquarters. Similar to my predecessor, Linh Tra, I, too, am a
Nursing student at Vancouver Community College. I am in my fourth year
and currently doing my public health clinical rotation. I am doing a
project for HCW about health promotion as part of my clinical so stay
tuned and curious.
Hello Cool World team will be at the Community Health Associates
Meeting on March 12-14. We are invited to the conference to display
our work with First Nations on health promotions so come by our table
to chat, check out our portfolio, or be part of our live broadcast. We
will be at the helm of the social media component, tweeting and
blogging live. Follow us on Twitter (#CDC2013, #FNHealth) Facebook, or on our site.
We are also doing interviews so this is an opportunity to plug your
work or projects and meet the Hello Cool World team. Anyone attending
feel free to come by our table to learn more about whom we are, what
we do, and what Hello Cool World can do for you or your organizations.
Let’s connect and stay cool. MM
Check out more about Hello Cool World Media projects here.
More about what we are up to at the conference below the break!
Tag(s):
Be The Media,
Blogging,
Chee Mamuk,
First Nations,
health promotion,
Harm Reduction,
Health/Health Advocacy,
Hello Cool Workshops,
Hello Cool World,
HIV AIDS,
HPV,
I Have Immunity
Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.
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By Katherine Dodds On March 30, 2012 | 0 Comments
MARCH MADNESS ENDS! 65_REDROSES HEATS UP AND HCW WORKSHOP ON SOCIAL MARKETING FOR RED ROAD HIV/AIDS NETWORK!
Things have been mighty busy around Hello Cool World headquarters lately, with most of our major clients having deadlines to match the end of the fiscal year (AKA today!). We last calculated that we send over 30 separate projects to print, and that's not all... Here's our ad in the Georgia Straight for the special screening of 65_RedRoses tomorrow at UBC's Norm Theatre.
This marks the launch of our 'alternative' theatrical release of the new cut of the film, and is especially poignant because it happens to be Eva's birthday.
65_RedRoses fits our multiple mandates of promoting films for social causes and health marketing. We're developing the #4Eva free moblie app to encourage everyone to become an organ donor, and to share the campaign on their social networks. It will launch by the time the film premieres in the US on OWN on May 3.
Still, yesterday we found time to do a social marketing workshop for The Red Road HIV/AIDS Network, which was surprisingly energizing considering what a week/month it's been. The room contained more than a few familiar faces, as we have just locked an HIV testing video we made for the BCCDC street nurse team (The team behind Bevel up). But conversations around social change theories are among my favorite activities, and it was a lively group.
The video we just wrapped (with the help of our cohorts Devon and Andrej at Storybubble) is called "Being There". It's meant for internal use to train nurses in the context and conversations around HIV testing. The client-centred focus of all the modules in the video, and the topic of our workshop for Red Road - social marketing - are deeply entwined philosophically.
"Listen first" is the guiding principle in both. As Charlotte says in the video when asked what her advice to nurses who have to give an HIV positive diagnosis: "Walk with this person from day one of their HIV, you really gotta walk with them. You don’t know what they’ve been through, just help them. They’re going to be your best teacher. Let them be your teacher."
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