February 13, 2011
We LOVE our Job! Celebrating 10 years of Hello Cool World on Valentine's Day!
By
Katherine Dodds
We did it! We managed to survive our FIRST decade as a company that only takes on work we love and causes we believe in!
Hello Cool World Founder & Creative Director Katherine Dodds with Opt-branded condom - "Ready For Pleasure."
We've been most famous for our work on The Corporation, but on our V-Day B-day as we are flirtingly calling it, we are highlighing a decade of sex work -- sexual health education that is -- but sexy!
On Valentine's Day we are launching our newest campaign -- That's So Sexy, which includes 2 PSAs which will be on TV which we created in partnership with Opt. We've launched a website ThatsSoSexy.com that showcases all our sex ed projects, campaigns and clients.
Watch for our new ad on CBC and Global TV in British Columbia.
Tag(s):
Hello Cool World,
Marketing,
Media Activism,
Pleasure Management,
Sexual Health,
Sexuality Rights,
Social Justice,
Social Marketing,
Strategy,
The Corporation
Recent Blogs by Katherine Dodds:
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Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.
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