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(Safe) Sex in Advertising

By Katherine Dodds On February 14, 2014 | 0 Comments

Sexy Ads 'unwrap' the mystery of safer sex!

When we turned 10 years old we did a campaign with Opt to help celebrate their 50th Anniversary. Now we're a teenager (13 years of Hello Cool World!) and we' thought we'd revisit these ads again. As far as we know our ad is the only example of a full frontal UNWRAPPED condom that's been on TV! : )


That's So Sexy - Hetero Version from Hello Cool World on Vimeo.


That's So Sexy - Gay Version from Hello Cool World on Vimeo.

 

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Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.

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Options for Sexual Health


Putting Sex in Advertising Where It Belongs!

 

FROM RISK TO PLEASURE MANAGEMENT

This website & blog is a space to showcase our Sex Ed clients and reflect on our work and philosophy around sexual health and advertising. It's a portal to campaigns, but it's also an exploration of our process, as well as our beliefs around what works to promote safer sex, healthy relationships & sexual rights, and why we think the key to being effective is to address "the pleasure deficit" in sexual health education.

CHECK OUT THE ARTICLE ABOUT OUR CAMPAIGNS IN THE VANCOUVER COURIER! 

 

Chee Mamuk's Put On Something Sexy

 





Options for Sexual Health  

 

 

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