The Super Power Project

January 07, 2008

Focus!

The Super Power Project is an exciting experiment in action reasearch. Good Company partnered with WAVAW last March and we were overjoyed when we got the Partners in Prevention Grant from the BC Ministry of Community Services. Since then we've worked with some amaizing teens in Vancouver and Kitamaat Village, in Northern BC. The partnership and support that we've gathered along the way has been inspiring also. Chee Mamuk (from the BC CDC) the wonderful support team from the Haisla Nation, and OPT (Options for Sexual Health) In Vancouver.

We are in the most exciting phase of the project right now -- working on testing our message ideas with new teens. On and offline. So if you are between the ages of 11 and 17 please check out our feedback survey. If you are in touch with teens let them know. The survey is confidential, but once it's filled out they can enter to win an iPod Shuffle! (We hear that youth like free stuff...lol)

All feedback is very valuable to us now, because there is still a chance to shape the campaign creative direction. We do have a short term urgent need for feedback as we need to prepare the comic/poster insert for the OPT Flyer in February, and it's our only PRINT deadline. Which means completed by Jan 15. So bring on the feedback!

Cheers,

Kat

Tag(s): Sexual Health, Video Workshops, Focus Testing, Teens and Dating, Violence Against Women and Girls, Social Marketing

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Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.