Author Archive
Lawn Summer Nights: A CF fundraiser inspired by Eva
It’s July and Lawn Summer Nights, the swanky lawn bowling fundraiser benefiting Cystic Fibrosis Canada, is in full swing! Or should I say roll?
Inspired by Eva Markvoort (aka 65_RedRoses), this annual fundraising event was started in Vancouver four years ago by friends Duncan Gillespie, Andrew Dalik, Graham Dalik and director Philip Lyall.
This year, the event expanded to Toronto giving even more people a chance to join in the fundraising fun.
Since 2009, Lawn Summer Nights has raised over $105,000 for CF research. Congratulations to all of the teams for this outstanding achievement!
We’re not the only ones excited about Lawn Summer Nights. Check out some of the praise it’s received so far… (more…)
Volunteer Profile: Mandy Goble
With our Edmonton screening coming up this Sunday May 27th, a few dedicated volunteers have been promoting the event. We are extremely grateful for their hard work!
Last week we profiled Michelle Root. Today we’d like to introduce you to Mandy Goble, who along with Michelle spent a good part of her May long weekend putting up 65_RedRoses posters around the city and U of A campus. If you see any of the posters in your neighbourhood, please snap a photo and post it to our Facebook Page or email it to outreach@65RedRoses.com and we’ll add it to our album.
And now for our interview with Mandy Goble aka @missmandygoble . . . (more…)
SFU Students Inspired by Eva
The image of Eva Markvoort, with her signature red hair and lips ablaze and her arms clasped behind her head proudly displaying a pair of hand-painted lungs caught SFU business student, Dickson Wong’s eye while he was traveling home from school on the bus one day with a friend.
Intrigued by the photo, Dickson and his friend pulled out their iPhones to find out the story behind this lovely red-haired woman.
Eva and Cyrus’ art project leads to spike in donor registrations
I wanted to share the article about Eva and Cyrus’ art project that ran in the Vancouver Sun earlier this week. The transplant-inspired photo series that Eva and Cyrus created became the basis for the Live Life. Pass It On. campaign which, according to BC Transplant, lead to a spike in their weekly organ donor registration rate last month—from 173 to 454!
Cyrus with his illustrated photo of Eva.
CANADA VOTES!
OK CANADA – THIS IS IT – VOTE FOR HEALTH CARE AND GET OUT AND VOTE!
And if you can, take some time to make sure everyone you know does the same. Friends don’t let friends forget to vote.
Here are some handy links:
Know the Platforms. See the platforms of all 5 Canadian parties summarized at canada.com
Check out VoteSocial.ca You can find out where your poll is, and it encourages you to vote with friends.
LeadNow.ca for long term movement building.
All right Canada – see you at the polls!
BC Transplant benefit inspires guests: Live Life. Pass It On.
Guests at last night's TRF benefit screening.
Last night six of us from the Hello Cool World outreach team attended BC Transplant‘s screening of 65_RedRoses at the Ridge Theatre in Vancouver. We arrived early with our usual bag of tricks—postcards, posters, DVDs of the film—along with a carefully constructed media wall designed by HCW’s Bella Sie using our signature photo of Eva (by Cyrus McEachern) which formed our back drop for the photos below. (more…)
Join Hello Cool World tonight for a 65_RedRoses benefit screening at The Ridge
ENTER TO WIN TICKETS!
Join the Hello Cool World outreach team at the Ridge Theatre tonight (Wed, April 27) from 7pm-9pm for a special 65_RedRoses screening.
We’ll be there with our cameras taking photos paparazzi-style, interviewing guests for our blog and promoting the #4Eva Movement For Organ Donation.
Proceeds from the event will go to the Transplant Research Foundation of BC.
Full event details here.
Enter to win tickets to tonight’s screening.
Three ways to enter. Enter once or all three times!
- Join us on Facebook
- Follow us on Twitter @65_RedRoses
- RT: @65_RedRoses screening tonight: Live Life. Pass It On. #4Eva #organdonation http://bit.ly/haTUyK
Winner will be contacted by 3pm. Tickets can be claimed at the box office.
Please tell your friends.
Hope to see you there!
National Organ Donor Awareness Week launches. Eva’s legacy continues.
We are proud to announce the launch of BC Transplant’s new TV commercial, directed by Nimisha Mukerji using footage 65_RedRoses. The ad is part of Live Life. Pass it On, BC Transplant’s province-wide campaign to promote organ donor registrations.
Launching today, on the first day of Canada’s National Organ Donor Awareness Week (April 18-24), Live Life. Pass It On includes the TV ad as well as posters, transit ads and an online campaign and is an extension of the inspiring awareness that Eva Markvoort initiated and her legacy through her transplant art project.
About the art project (excerpted from the BC Transplant site)
Transplant gave Eva hope and it was this hope that kept her going until her call for transplant came in 2007. She was able to live a spirited and rich life for two years after her transplant, before succumbing to organ rejection. During those two healthy years, Eva embarked on an ‘awareness art project’ with friend, Cyrus McEachern. Cyrus’s photography talents combined with Eva’s artistic flare resulted in a stunning series of photographs highlighting local transplant recipients.
Sadly, as this amazing project was getting off the ground and Eva was realizing the power of the movement she had started, she passed away while waiting for a second double lung transplant last March.
The ‘models’
BC Transplant helped to identify willing ‘real life models’ for the project. The goal: to increase awareness for organ donation through an artistic medium. Special thanks to the local transplant recipients who agreed to model and share their transplant stories: Amanda, Darvy, Bryn, Savilla, and Maxine.
BC Transplant PSA from Hello Cool World on Vimeo.
BC Residents can watch the PSA on television during the following times:
Global TV (Cable channel 5):
weeknights after 11:30pm
weekend morning news casts 6:00am-9:00am
CTV BC (Cable channel 4):
weekdays during Canada AM 6:00am-9:00am
weekday afternoons 12:00pm-4:00pm
weekends all day 6am-6pm
CHECK TV (Cable channel 7):
weekdays 6:00am-7:00am
weekday afternoons 12:00pm- 5:00pm
weekends 6am-2:00pm
The PSA will also air on CBC and Shaw TV (including cable 119 and Shaw Multicultural).
